It has been our honor and privilege to serve the CPG industry over the past 30 years, providing strategic and day to day solutions to meet the onslaught of changes facing our industry. Pen Rite was founded by and is managed by food executives out of the manufacturing sector. Its executives have spanned the globe designing and building food processing and food distribution facilities. System technologies were incorporated in the mid �80s to meet the growing US need for improved sales force automation. In the 90s, data warehousing, POS integration, and enhanced retail sales force automation tools were added to our arsenal. Today, Pen Rite stands ready to provide its clients with solutions requiring executive business consulting, manufacturing operations consulting, advanced manufacturing and logistical support system design and implementation, as well as retail sales force creation, implementation, management and automation.

• Impact Retail™ is our statement of purpose for winning at point of purchase in all retail classes of trade.
• Impact Retail™ is also a paradigm shift where we can help our clients tear down the old "silos" in their organizations that keep them from effectively servicing their customers who fill the check out lanes every day.
• Impact Retail™ is thinking out of the box in creating winning strategies for new item speed-to-shelf, limiting the incidence of out of stocks, and optimizing cost to serve for retail, headquarters, ISE, and trade marketing strategic and tactical execution.